EU sets out preliminary DMA measures that would require Google to share search data with rivals
The Facts
- The European Commission sent Google preliminary findings on proposed measures under the Digital Markets Act.
- The proposed measures would require Google to allow third-party search engines access to search data on fair, reasonable and non-discriminatory terms.
- The data identified by the Commission includes ranking, query, click and view data from Google Search.
- The proposed access would extend to AI chatbots with search functionalities.
- The Commission says the aim is to help rival search services optimize their offerings and challenge Google Search's market position.
- Interested parties have until May 1 to submit views on the proposed measures, and the Commission expects a final decision in July.
- Google was previously charged by the EU with breaching the Digital Markets Act, and rivals had said Google's earlier proposals were insufficient.
- Google has said it will fight the proposed measures and argues they overreach and could jeopardize user privacy.
Context
What data does the EU want Google to share?
The Commission's proposal covers Google Search data such as ranking, query, click and view data, with access to be provided on fair, reasonable and non-discriminatory terms Bloomberg Business,eldiario.es,Economic Times.
Who could get access under the proposal?
The proposed measures are aimed at third-party online search engines and also include AI chatbots that have search functionality Global Banking & Fi…,Reuters,cnbctv18.com.
What happens next in the EU process?
The Commission is collecting feedback on the preliminary findings until May 1 and has said it plans to issue a final decision in July Reuters,RTE.ie,elEconomista.es.
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